Iron Girl Celebrates 10th Anniversary With Exciting Additions To The 2013 Event Series


Jan 2013 Athleta 800x89 updatedIn celebration of its 10th anniversary, Iron Girl announced today the expansion of the Athleta(®) Iron Girl(®) 2013 national event series to 18 events. In addition to the 12 previously announced events, the Athleta Iron Girl national series will now offer six more events in cooperation with The XXtra Mile to include women’s triathlons in Clermont, Fla.; Austin, Texas; Webster, Mass.; Pleasant Prairie, Wis.; Sandy Hook, N.J. and Seattle, Wash. Throughout the 2013 season, Iron Girl will also be rolling out special 10th anniversary amenities to celebrate the women who have made the brand such a success since its inception in 2004.

“We are thrilled to celebrate our 10th anniversary while offering expanded opportunities for participation,” said Judy Molnar, Vice President of Iron Girl. “The Iron Girl event experience provides women with the perfect platform for first timers and experienced athletes to reach their personal bests. This is an amazing time for Iron Girl and all of its participants. Iron Girl provides an opportunity for women to be part of something special that supports their personal pursuits of a healthy, active lifestyle.”

Iron Girl empowers women to discover their personal best, embrace strength and celebrate accomplishment in a supportive community of women that will cheer them on. The events are about women with all the touches and amenities developed with women in mind. Whether you’re first or 100th, there is a place for you at Iron Girl.

“Two leading women’s event companies coming together will provide an exciting season ahead as we work with the Iron Girl team to continue to deliver a first-class race experience for women,” said Maggie Sullivan, Partner, The XXtra Mile.

Amenities at the Athleta Iron Girl events include: a post-race Breakfast Cafe, shirts sized for women, personalized race bibs with participant names, custom medals for all finishers, Iron Girl jewelry age-group awards from Milestones Sports Jewelry, professional timing, free training programs, local pre-race clinics, event webinars, social media live Q&A sessions with the race team, post-race giveaways and much more.

2013 Athleta Iron Girl Event Series Schedule

DATE                 LOCATION                                            EVENT
Sunday, April 14     Clearwater, Fla.                                    Half Marathon & 5K Run/Walk
Sunday, April 28     Columbia, Md.                                       Half Marathon
Saturday, May 4      Clermont, Fla.                                      Triathlon*
Sunday, May 19       Atlanta, Ga.                                        Triathlon
Sunday, June 2       Austin, Texas                                       Triathlon*
Sunday, June 16      Lake Zurich, Ill.                                   Triathlon*
Sunday, July 21      Webster, Mass.                                      Triathlon*
Sunday, August 4     Syracuse, N.Y.                                      Triathlon
Sunday, August 11    Pleasant Prairie, Wis.                              Triathlon*
Sunday, August 18    Seattle, Wash.                                      Triathlon*
Sunday, August 18    Columbia, Md.                                       Triathlon
Saturday, August 24  Cherry Creek, Colo.                                 Triathlon
Sunday, September 8  Sandy Hook, N.J.                                    Triathlon*
Sunday, September 8  Rocky Gap, Md.                                      Triathlon
Sunday, September 22 Bloomington, Minn.                                  Duathlon
Saturday, October 26 Lake Las Vegas, Nev.                                Triathlon – Sprint & International
Sunday, December 8   Del Mar, Calif.                                     10K & 5K Run/Walk
Sunday, December 15  Fountain Hills, Ariz.                               10 Mile & 5K Run/Walk

*New to Iron Girl for 2013
Registration for the new events will open in March. All other events are either open, sold out or will be opening in the spring.

To register or learn more about the 2013 Athleta Iron Girl Event Series, visit www.irongirl.com. For questions about the series, contact info@irongirl.com. For media-related inquiries, contactmedia@irongirl.com.

About Iron Girl
Launched in 2004 with just two races, the Iron Girl(®) Event Series has grown to include 18 events nationwide, varying in distance and type from 5K to half-marathon, duathlon and triathlon. With the mission of empowering women toward a healthy lifestyle, Iron Girl has celebrated finishers ranging in age from four to 89 years old, with an average age of 38.  Visit www.irongirl.com, a site filled with training tips, guest columnists and nutrition information, and an online store that offers products and accessories to match the active lifestyle of women.

About Athleta
Founded in 1998, Athleta is a premium fitness and lifestyle apparel brand for women, outfitting female athletes in the ultimate performance apparel for every athletic pursuit, from running to swimming to skiing to biking and everything in between. Designed by female athletes for female athletes, Athleta’s products blend high performance with feminine style. Athleta sells its apparel, along with footwear and accessories, through retail locations across the country, catalogs and its website, www.athleta.com. Headquartered in Petaluma, CA, Athleta was acquired by Gap Inc. (NYSE: GPS) in September 2008 and is part of the Growth, Innovation & Digital division.

SOURCE  Iron Gir

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